This fall, Pink Pepper Photography and Kitsch Cupcakes introduce the “SMASH UP!” Parents, toddlers and groups of friends can literally ‘smash it up’ at the Pink Pepper studio in Dubai Mall. Guests can book this finger-licking portrait special at anytime between the months of October through to December.

In tandem with the region’s favorite cupcakes, Kitsch Cupcakes, the SMASH UP is an invitation that blends in professional portraiture with good old fashion cake smashing fun! The best part is that you get to enjoy the ‘sweet’ fun and laughter without worrying about making a mess; leave the cleaning up to the team at Pink Pepper!

“Who hasn’t had cake smashed across their faces at some point growing up?” asks Danielle Oliver, General Manager of Pink Pepper Photography. “It can be a fun birthday tradition; however, getting the pictures of this is always the hardest part! For this reason, Kitsch Cupcakes and the team at Pink Pepper decided to bring a bit of cake smashing tradition and fun to our portrait sessions at the studio.”

Dalia Dogmoch Soubra, Chief Baker & Co-Founder, Kitsch Cupcakes adds, "We are so excited about this collaboration with Pink Pepper Photography. It is going to be so much fun for the little ones!"

To enjoy a SMASH UP session, bookings need to be made a minimum of 48 hours in advance and you can select your giant cupcake from a wide variety of flavors including Kitsch Cupcake’s signature, Red Velvet. Eggless and gluten-free flavors are also available.

To enjoy a SMASH UP session, bookings need to be made a minimum of 48hours in advance and the preferred cupcake colour needs to be selected at the time of booking.  The SMASH UP package is priced at AED499 and includes a professional shoot, a giant Kitsch cupcake, a private viewing of your image slideshow and a 30cm framed image of your choice!

To get ‘smashed’, call 04- 434 0437 and book today! Pink Pepper Photography is located on Level 2 at the Fashion Avenue at The Dubai Mall.

O-Concept, one of Dubai’s most unique fashion destinations and the brainchild of Emarati Entrepreneur Omar Bin Khediya, is offering young and talented Designers the opportunity to showcase their designs just in time for the festive season. Over 30 designers from different nationalities will be showcasing their designs at O-Concept throughout the festive season and until the 31st of January 2013.

Designers and Artists from the UAE, France, Italy, Sweden, Turkey, Australia, Lebanon, Iraq, Bahrain, Jordan, Egypt, Iran, India, Sri Lanka, Ethiopia and Afghanistan will come together to showcase the best in art and fashion. “We wanted to give young talented Designers the opportunity to showcase their designs in a retail environment and we thought this festive season would be the ideal time,” explains Annalisa Trentadue, Store Manager and Buyer, O-Concept.

If you are looking for a perfect gift for him or her this Christmas or New Year, O-Concept is the place to visit. The variety of styles and designs will certainly help you find something unique. From shirts, dresses, casual clothing, leggings, jewelry and turbans to unique pieces of art and furniture, expect to see a unique combination of art and fashion at its best.

 “We also have a number of initiatives in the pipeline aimed at supporting young talent. You will hear a lot more about this in the near future,” reveals Annalisa.

O-Concept is located along the Jumeirah Beach Road in Dubai. For further information, please contact 04-345 5557 or e-mail oconceptdxb@gmail.com

Welcome to The "M" Perspective! This is where we will be sharing with you our perspective on different topics, our latest news as well as our Client's news.

After working for a number of PR agencies in the United Arab Emirates and managing brands across different industries and sectors including FMCG, Consumer & Lifestyle, F&B, Information Technology, Education & Finance, I decided to move to the Client side where I gained valuable experience working as a Communications professional for one of the largest FMCG companies around the world today.

Four years later, I decided to join our well-established family business MasterMind Business Consultancy and start a dedicated function for PR & Communications consultancy services. MasterMind PR & Communication's vision is to deliver communications excellene. We like to keep the way we work simple yet we take a highly professional approach.

One of the areas we specialize in is Brand Journalism, which is a new form of communications for business that is rapidly emerging as the digital revolution continues to evolve. This is where we help brands tell their own stories and differentiate themselves from the rest. You will hear a lot more about this area of communications from me in the near future.

We also offer Strategic Internal and External Communications consultancy services. We have experience in developing effective internal communications programs and strategies for organizations. We can also help brands build their corporate image with external audiences. We also offer issues and crisis management services where we can help brands deal with difficult times through a calm and professional approach.

The third area we specialize in is Public Relations and Digital Media Management. We have established relationships with key English, Arabic & Asian print and broadcast media across the region. We also work very closely with the region's top bloggers. We help brands to be heard and seen and work closely with brands to help them achieve their business objectives. Our Digital Media Management services would help you build your brand presence online where we aim to create dialogue with your consumers to better understand their needs.Finally, we also have the in-house experience to plan and manage events that perfectly fit with your budgets.

I thought I would utilize our first blog post to introduce our services and tell you a little about us. If you have any questions realted to our services or if you would like to contact us about any specific topic, please feel free to get in touch as we'd love to hear from you!

Moustafa Mahdi
Strategic PR & Communications Consultant